Around this time last year, there was a viral phenomenon CALLED SMACKCAM     

The game was pretty simple: people caught unsuspecting victims with a smack while the cameras were running. The game was already dangerous. But people kept trying to amp up the stakes by adding objects LIKE BOTTLES OF JUICE!

The #SmackCam era eventually faded. But since the Internet has no chill, there’s a new game.

One that’s even more dangerous.

It’s called the #TheFireChallenge, and it’s been all over Vine, Facebook, and Twitter over the last couple of weeks. Basically, the game consists of young teenagers lighting themselves on fire, using rubbing alcohol and a torch.


The game has started to gain considerable coverage after things went too far with a 15-year-old Kentucky boy